Founder of TTYA London
Join BIPC Hull with Creator Coach, Mal Williamson, to understand how to build an effective website.
In our age digital technology and the internet has revolutionized the way we live and work, creating a hotbed of online platforms for start-ups to consider. In this session, we explore the world of websites and ‘the internet of entrepreneurs’. A website can be many things. It can tell a story, share values, be a conversation, a marketplace, a testing facility. Every entrepreneur knows they need a website… don’t they? But what exactly is a website these days?
In this webinar we will cover:
Different websites for different reasonsBuilding an effective website that works for youCustomizing the processTesting the market with landing pagesHow to work with creatives and get the most out of web designers, copywriters, graphic designers and codersDo you really need a website and what are the alternatives?
Join our panel of experts to learn how Black entrepreneurs are building empires online by using their influence and creativity.
You will hear from six inspiring entrepreneurs at various stages in their careers and across a range of industries, as our panel come together to discuss the considerations they took into account when building their businesses and the insights they have learnt along the way.
Whether you are just thinking about starting a business, a business owner who wants to learn more, or perhaps you wish to establish a stronger network, you’ll leave this event feeling inspired and engaged.
On the day, you can expect to:
Learn how the Black Lives Matter movement prompted the rise in Black enterprises and powered increased support for themUnderstand the financial reality of starting a business in today’s changing marketExplore Black-owned businesses in theatre and the arts and the importance of representation on the stageRecognise the power of the Black pound and how to convert this knowledge into assets for the Black economyLearn about the importance of social media for building Black businesses.
Following this will be an engaging and thought-provoking Fireside Chat – a discussion on community building with Black Pound Day founder and So Solid Crew member, Swiss.
About our panel
Rachael Twumasi-Corson, CEO and founder of Afrocenchix Ltd. At 19 Rachael co-founded Afrocenchix, an award-winning ethical start-up that creates safe, effective, vegan certified products for Afro & curly hair.Emmanuel Asuquo, founder of The Eman Effect UK, is a renowned, financial adviser, media personality, wealth building entrepreneur and international speaker.TJ Atkinson is a Property Investor, who specialises in transforming homes into beautiful, creative masterpieces. Alongside growing his portfolio, TJ supports people in his community with getting started in property.Indie Gordon is Head of Program at Foundervine and founder of Halo safety app. She aims to empower today's and tomorrow's companies, ensuring they’re tech-enabled and can weather the storm of any social, economic or environmental change.The panel will be moderated by Khai Shaw, co-founder of the theatre company Nuu Theatre. Khai has collaborated with the English Touring Theatre Company and the Bush Theatre.
Swiss is the founder of Black Pound Day, the UK's biggest economic movement that supports Black-owned businesses. He is a cultural influencer, business leader, author, and highly acclaimed musician and member of So Solid Crew. Alongside his passion for music, Swiss founded the Black Pound Day movement to support awareness and growth of the Black businesses and economy in the UK and global diasporic communities. Recently, Swiss opened the first permanent retail store at Westfield London, Europe's biggest shopping centre, and continues to actively support hundreds of businesses across the country.The chat will be moderated by Jacqueline Brown, BIPC Business Support Programming Manager, serial entrepreneur and founder of businesses Africa Fashion Guide, Wax and Wraps and M.O.R.Empire. Since 2011, Jacqueline has helped start-ups to build and launch sustainable fashion businesses from scratch with coaching, digital tools, community and connections.
London libraries are transforming the way ideas grow into successful businesses. By partnering with ten London boroughs, we are developing a community of new and existing business owners, which is free to join and open to everyone. Whether you are just setting out, need advice on protecting your intellectual property, or simply have a brilliant idea you want to discuss, we're here to guide you. Since April 2020, we have offered all of our Start-ups in London Libraries' services online, including our core workshops and virtual one-to-ones with our borough Business Champions, many of whom will be hosting sessions during Start-up Day. To find out more about Start-ups in London Libraries and how to join our thriving business community, visit bl.uk/SiLL.
As people look for less traditional routes to finance, crowdfunding campaigns are becoming more and more popular. During this masterclass, we will hear from a start-up business, Bottle Farm, who, earlier this year, used a crowdfunding platform to successfully raise £32,000 for their innovative indoor farm and garden kits.
They will be interviewed by our Start-ups in London Libraries SME Champion for Southwark, Dean Williams, who will discuss with them what they did to achieve this success, their top tips for any other start-up business thinking of obtaining funds this way, and what they would have done differently.
Dean will also share this 5 top tips to ensure you have the best chance of raising funds, especially in this current climate.
Experienced environmental business veteran, Ed Gillespie, will take us on a whistle-stop tour of the history of ‘responsible’ business, outline the systemic challenges ahead of us all, and offer a rallying cry for the next regenerative generation of entrepreneurs the world really needs. Join us and be part of the revolution.
This session is perfect for start-ups who need to develop and communicate green credentials and sustainability effectively.
Andy will detail how businesses can develop and use green credentials. He'll present ideas around how to embed green thinking into your organisation's core idea, as well as providing general tips on how to communicate green credentials through marketing and communication material. He'll also share examples from other organisations that are leading with sustainability.
Attendees will leave with a better understanding of how to communicate green credentials to create a competitive advantage.