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Getting started with the latest trends in the UK market

    At the moment there are, of course, huge doubts about what the future holds. But that doesn’t stop us being able to assess the current business market to explore new trends and behaviours - insights that could help your business flourish, even in the most uncertain of times.

    Mintel is the world's leading market intelligence agency. Our guest presenter, Jack Duckett, Mintel’s Consumer Lifestyles Analyst, will distil the biggest trends, especially in today’s changing climate. In these recent times, Mintel has been helping their clients understand the impact of COVID-19 on their markets. Tune in on Start-up Day to hear about the effects on consumer behaviours and how key markets will fare over the next few years, including food and drink, beauty, leisure and more.

    The Mintel sector reports can be accessed for free in our National Network of Business & IP Centres, based in libraries around the UK. Before you start exploring the databases yourself, this is your guide to figuring out what the stats actually say.

    Understanding these trends gives valuable insights for new businesses looking to stay relevant in today’s increasingly competitive marketplace. Don’t start your business without this insider guide to understanding and capitalising on the key UK business trends today.

Speakers

Jack Duckett

Associate Director

More Events

Inspiring Entrepreneurs: She's In CTRL by Dr Anne-Marie Imafidon MBE


This event is taking place at the British Library and will be live streamed.

For those joining us in person, the event will be following by a networking reception with drinks, canapés, where you can meet other attendees, as well as the speakers. There will also be the opportunity to enter a prize draw.

For those joining us online, the panel and talk will run from 18.00 – 20.00.

The tech industry has a leading figure in Dr Anne-Marie Imafidon MBE, who is a dynamic advocate for women in STEM and a champion of STEM in education.

This special event shows how her latest book, She’s In CTRL, is a guidebook for women to take back tech and to shine a light on the women in STEM daring to dream. It will empower readers make changes to the way tech can be improved, but how to get into the room where the decisions are made and create our own tech rooms.

Join us for an inspirational evening with innovators within technology speaking on a panel about the important role of women and diversity in STEM sectors. This panel talk is followed by an enlightening fireside chat with Anne-Marie to discuss her new book and share the stories of other pioneers and innovators who have, against the odds, transformed technology.

Also up for discussion will be a range of topics that will help you to:
Understand the reality of starting as a female in the STEM industry and the challenges of getting started
Learn how women in the tech industry are creating their own seat at the table or ‘tech rooms’ and what steps they took to do this
Learn which aspects of STEM are mostly inspiring and recruiting women today
Learn about which innovations our panel have seen arise since the pandemic that were specifically that were created by women and why they think these have arisen
Hear about new trends within the industry that are evolving and the areas that still need more women involved
Understand the growth in interest in tech amongst women globally, including across Africa and Asia
Learn about the future of tech/STEM with the rise of AI, VR and 3D printing

Photo credit Sam and Sam Photography 2022

The Sustainable Start-up: building climate conscious principles into your business from day


For anyone starting (or scaling) a business in 2021, sustainability is likely on your radar, but how do you walk the walk from day one? In this session, we’ll be looking at how to embed a climate-conscious mentality to all aspects of your work, offering a series of tips to guide your decisions on everything from banking and web hosting, to products and packaging. Whether you’re a sole trader working from home, or a retailer with a shop front, we’ve got you covered - with room for a Q&A at the end if you have any particular burning questions.

How to maintain a work/life balance as an entrepreneur


London libraries are transforming the way ideas grow into successful businesses. By partnering with ten London boroughs, we are developing a community of new and existing business owners, which is free to join and open to everyone. Whether you are just setting out, need advice on protecting your intellectual property, or simply have a brilliant idea you want to discuss, we're here to guide you. Since April 2020, we have offered all of our Start-ups in London Libraries' services online, including our core workshops and virtual one-to-ones with our borough Business Champions, many of whom will be hosting sessions during Start-up Day. To find out more about Start-ups in London Libraries and how to join our thriving business community, visit bl.uk/SiLL.

Running your own business can give you greater control over when you work and how you do things, but it’s not easy finding the right balance between work and personal commitments.

Join award-winning social entrepreneur, Dr. Yuliana Topazly, to hear about her story and learn some tips about how best to manage your work/life balance.

This session is particularly beneficial for parents with start-up businesses who are currently balancing responsibilities in multiple arenas during these challenging times.

Getting started and seen by your new customers

This session will help you think creatively to generate the visibility and traction to establish your new business in the market.

With thousands of new businesses launching every month and more information consumed around the clock than ever before, to get your start-up noticed, you will need to cut through the noise. We’re here to tell you that although it doesn’t necessarily require a large budget, it will require planning and the ability to seize the moment.

Karen Campbell from The Small Awards will be on hand to outline some tips to help you identify what are the special and differentiating factors about your business, how you can get these messages out, and, most important of all, how to ensure those messages get noticed.

The Small Awards showcase the variety and quality among small start-ups and Karen will be joined by Fran Gubbay, co-founder of Stamptastic, winners of Best Digital Business in 2019.

When you have a clear voice about what your business does and what it stands for, it increases your chance of being heard. 18 months ago Fran decided that they as co-founders, and their personalities, needed to feature more in their business, which led to news interviews, new leads and a couple of awards as well.

Listen in to learn some practical advice on how to make your own luck for exciting marketing opportunities.

If this session is of interest then do also look at the earlier free-to-watch presentation at 09:45 – 10:30 on the latest consumer trends from market research analyst Mintel. This can help underpin any marketing strategy you develop for your business.

Circular Economy Panel: prosperity in a world of finite resources


Circular economy models regenerate resources across their lifecycle in order to mitigate the effects of climate change, which threaten our planet and its people. In addition to operational and strategic benefits to your business, it also maximises value creation in our economy, environment and societies.

In this panel discussion with Innovating for Growth alumni businesses: FRUU, Urban Cordial and Two Lives, moderated by Anna Triponel (Triponel Consulting), we will explore the practices and processes of circular economy businesses, so that you may be inspired to incorporate the same in yours.

Michael Cashman

Speaker Position

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